American Express offers Merchants the added security of Chip technology.
What is Chip and Pin?
A Chip Card is a Card with a built-in microprocessor Chip in addition to the magnetic stripe. Chip and Pin can reduce Card fraud, as it is more difficult to copy or alter a Chip Card.
For Chip and Pin transactions, Cardmembers will use a PIN instead of a signature to complete the transaction.* All Chip Cards will also retain the magnetic stripe, which still enables them to work with terminals that are not upgraded for Chip Cards.
What does American Express Chip and Pin mean to you?
When installing new POS terminals equipped for Chip and Pin, we recommend Merchants do the following:
* Some Chip Cards may require a Signature in place of a PIN.
- Consider training employees on the processes required for Chip Cards prior to implementation - see
Best Practices of Accepting Chip at your establishment for more information
- Review specific business processes that may apply to your business. These include: adding a gratuity for restaurants or processing reservations and advance bookings for hospitality and car-rental businesses
- If you manage your own terminals, ensure each POS device type that you invest in has passed
American Express Chip certification requirements before launch