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Openly Welcome American Express® Cardmembers into your business. Our Cardmembers, who number in the millions in Canada, carry and use their American Express Cards for consumer, corporate and small business needs. We also issue Gift Cards to solve for prepaid needs.

We invest in understanding the needs of our Cardmembers, building the Card products to suit their needs and delivering the service our Cardmembers need to facilitate their spending.

This results in our ability to attract affluent customers who prefer to use their American Express Cards. Consider the following research findings:
     •   Across various American Express Card products, American Express Cardmembers average household income          is [33%] higher than that of non-Cardmembers1
     •   American Express Cardmembers stated spend on all types of Card products indicated that they spent twice as          much as Non-Cardmembers2

Also consider the following Cardmember responses when asked about their Card of choice and Merchant acceptance:
     •   More than half of our Cardmembers agree that American Express is their Card of choice3
     •   More than half of our Cardmembers would choose a Merchant that accepts American Express over one that          does not4 and are more likely to return to a Merchant when they know American Express is accepted5

We’re proud of our roots and the progress we’ve made to help us grow. We are building long lasting relationships with our Merchants based on premium economics, pricing transparency, fair business practices, Merchant choice and the delivery of incremental value. Our network is unique and our direct relationships with Merchants and Cardmembers allow us to provide Merchants with insights and perspectives on emerging marketplace trends and consumer spend behaviours. Taking advantage of this information allows our Merchant partners to better determine how to acquire new customers, develop brand and business loyalty, and drive repeat sales.

We can help bring Cardmembers to your business. We give you a range of complimentary tools and materials to help remind our Cardmembers about your business, wherever they are, and whenever they feel like spending.



®, Used by Amex Bank of Canada under license from American Express.
1 Based on Cardmember’s self-reported average income figures from a Brookfield Research consumer survey commissioned by American Express conducted in September 2010. "Card Products" means competing Credit Cards.
2 Based on Cardmember’s self-reported total spend figures from a Brookfield Research consumer survey commissioned by American Express conducted in September 2010. "Card Products" means competing Credit Cards. Spend data covers purchases using all Cardmember Card types within a three month period prior to the survey.
3 Based on Cardmember’s self-reported Card preference from a Brookfield Research consumer survey commissioned by American Express conducted in September 2010. “Card of choice” means Cardmember’s preferred method of payment.
4 Based on Cardmember’s self-reported choice of Merchants that accept American Express from a Brookfield Research consumer survey commissioned by American Express conducted in September 2010.
5 Based on Cardmember’s self-stated behaviour with American Express Merchants from a Brookfield Research consumer survey commissioned by American Express conducted in September 2010.