The different types of Cards that are supported on the American Express Network;
Prestige Cards
Attracts high-value Cardmembers, with exclusive benefits.
Includes: Centurion, Platinum Charge Card and the Platinum Credit Card.
Consumer Cards
Designed to meet the needs of a diverse range of Cardmembers.
Examples include: The American Express Personal Card and The Gold Card.
Corporate Cards
Aimed at businesses, delivering higher transaction value than personal Cards.
Examples include: The American Express Business Card and The American Express Gold Business Card.
Partner bank-issued Cards
Encourages a larger membership base by networking through the country’s largest banking partners.
Co-branded Cards
Expanding the American Express network through key strategic partnerships.
Examples include: The Air New Zealand American Express Card.
Affinity Cards
Encourages loyalty through association with professional groups.
The Cards on offer are designed to cater to a broad range of Cardmembers with different spending patterns. The loyalty programs help retain and grow our Cardmember base, whilst encouraging greater levels of purchasing. By accepting American Express, you’ll have access to these people and organisations as your potential customers.
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