American ExpressAmerican ExpressAmerican ExpressAmerican ExpressAmerican Express

Showpo’s Jane Lu on building a $30M fashion empire from her parents’ garage

Hear how high-achieving Ernst & Young graduate, Jane Lu, turned her back on finance and embraced serious personal debt to pursue her dream of becoming one of Australia’s leading entrepreneurs.

“Cracking that million-dollar month was the validation I needed.  Even if I failed at that point, I at least had the validation to then be able to do something else.”

More about Jane

Earn points

In 2010, Jane Lu founded the online fashion label Showpo from her parents’ garage. Starting with just a laptop and two shelves of clothing, Jane’s keen sense for social media marketing and disruptive approach to online retail soon saw the company grow into a global fashion empire.

Showpo now boasts an audience of 3.3 million engaged followers, a team of over 150 millennials across their central Sydney headquarters and a distribution centre, and an annual turnover totaling $30million this last financial year.

Jane’s key takeaways

In this chat, Jane shares her lessons when it comes to:

  • Career risks that pay off
  • Self-funding your empire
  • Building a loyal customer base on social
  • The value of a ‘Minimum Viable Product’ approach
  • Growing your business and staff

Jane’s key takeaways

In this chat, Jane shares her lessons when it comes to:

  • Career risks that pay off
  • Self-funding your empire
  • Building a loyal customer base on social
  • The value of a ‘Minimum Viable Product’ approach
  • Growing your business and staff

More about Jane

Earn points

In 2010, Jane Lu founded the online fashion label Showpo from her parents’ garage. Starting with just a laptop and two shelves of clothing, Jane’s keen sense for social media marketing and disruptive approach to online retail soon saw the company grow into a global fashion empire.

Showpo now boasts an audience of 3.3 million engaged followers, a team of over 150 millennials across their central Sydney headquarters and a distribution centre, and an annual turnover totaling $30million this last financial year.

Next podcast

Earn points

Ben Goodfellow on giving your brand bang

The Tradie Underwear founder talks tips for finding the right brand ambassador and establishing your business as a household name.

Listen now

 

Related article

Earn points

Business and Money Management

Business strategy: Part 3

Get important tips from Andrew on how to keep your revenue streams flowing and manage your cash flow from the driver's seat.

Read more

 

Become a Card Member

See how your business could make the most of American Express Card Membership.

 

Share the Idea Exchange experience

Have a business contact who could benefit from the Card Member experience? Refer them, and if they’re approved, you’ll both earn Bonus Points.1