In early 2000, Kate Morris was a law student with a part-time job on the make-up counter of a large department store. Realising that many women found the experience intimidating, Kate borrowed $12,000 from her boyfriend’s parents to build a disruptive new online shopping experience that transferred the power back to her fellow cosmetic lovers.
Twenty years on, Adore Beauty employs 140 staff, stocks over 14,000 SKUs, and has two-million monthly website visits.
Kate has been awarded Telstra Young Businesswoman of the Year for Victoria, along with the Business Innovation Award for Victoria at the Telstra Business Women’s Awards. She was also inducted into the Australian Businesswomen’s Network Hall of Fame in 2015.