Premium Hotel Programs
Enjoy an upscale shopping experience on the Via Tornabuoni, hosting iconic Florentine brands, or discover exclusive local artisan ateliers in the surrounding area.
Well-appointed rooms and suites offer avant-garde interiors, ornate wall designs, and classic furnishings. Sip a fresh coffee in the plush sitting area overlooking Via del Parione and the historic downtown. Bathrooms include a soaking tub and exclusive amenities.
Enjoy a fresh Italian coffee at IL Magnifico Cafè, serving bistro-inspired cuisine. IL Magnifico Restaurant is the signature, all-day restaurant serving elevated Italian recipes in an artful setting. Sip a handcrafted cocktail with breathtaking views at The Butterfly Terrace.
Kickstart the day at the on-site fitness center featuring state-of-the-art equipment, or follow a local running route along the Arno riverside. Piazzale Michelangelo is a tranquil square with panoramic Florence views. Gather with friends in the hotel's exquisitely styled LA Cave wine cellar and enjoy some of the best regional Tuscan wines.
Ponte Vecchio is a medieval stone arch bridge over the Arno River with live music, food, and shops. The Uffizi Gallery is a prominent art museum in Florence’s historic center. Visit Pitti Palace, a Renaissance palace with stunning artwork and a pristine garden.
Via de' Tornabuoni 3. Florence, 50123 Italy
Peretola Airport.
†Certain room categories are not eligible for upgrade.
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Valid only for new Fine Hotels + Resorts bookings made through Platinum Travel service, Centurion Travel service, American Express Travel Online (where available) or any American Express Travel location. Payment must be made in full with an American Express Card in the Platinum Card Member and Centurion Member's or Centurion® Member's name. Available for Platinum Charge Cardmembers and Centurion® Members only, and excludes Platinum Credit Cardmembers who are not also Platinum Charge Cardmembers. Cardmember must travel on itinerary booked to be eligible for benefits described. Noon check-in and room upgrade are based on availability and are provided at check-in. Certain room categories are not eligible for room upgrade; call Platinum Travel service or Centurion Travel service for details. Breakfast amenity varies by property, but will be, at a minimum, a Continental breakfast. Complimentary In-Room Wi‑Fi is provided and Wi‑Fi will be provided in a common space on property. In the case where a property includes cost of Wi‑Fi in a mandatory resort fee, the Cardmember will receive a daily credit from the property in the standard amount that the property charges for Wi‑Fi. The credit will be issued on the Cardmembers final bill upon check-out. Benefit restrictions vary by Fine Hotels + Resorts property and cannot be redeemed for cash, and may not be combined with other offers unless indicated. Benefits and additional Fine Hotels + Resorts promotions are only applied at check-out and expire at check-out. Limit one benefit package per room, per stay. Three room limit per Cardmember, per stay.
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