As co-founder and CEO of Matador Content, a full-service production company with offices in New York and Los Angeles, I executive produce Spike TV's Lip Sync Battle and a wide range of other original material. Everyone wants video content these days, so the sky's the limit in terms of our projects. Between our full-time employees and hundreds of independent contractors working on an ebb and flow of projects, I manage a lot of moving parts. Here are a few tips you can apply to help your growing team be effective and engaged.
1. Be self-critical.
As a leader, it’s important to be able to see how you work. Narrow in on strengths and try to improve weaknesses. You need to hold yourself accountable. Don’t be afraid to change a course of action if necessary.
2. Be enthusiastic.
Show enthusiasm for the work that you do and for your team. Enthusiasm starts with the leader, and if you’re not showing excitement, your team won’t rally behind it. Attitude has a ripple effect, and all it takes is one bad attitude to bring down a team. Don’t be afraid to show enthusiasm for a project and for your team. Lead by example, always.
3. Know your team.
It’s important to get to know your team members beyond the work they’re doing. You should learn about their strengths and help create paths to build on them. Understand what motivates and excites your team. Knowing their strengths will only help you cultivate a better end result. One of the best ways to genuinely be able to foster camaraderie is to know your staff.
4. Celebrate success.
Always be sure to make time to celebrate the wins. It’s important to focus on a success story, rather than immediately move on to the next project. It’s equally as important to acknowledge key players and the roles they had in the success. Celebrate successes with your team. Acknowledge that they had a part in it. Be grateful.
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Read more about how Peterson and Matador Content are changing the television landscape—and breaking ratings records in the process.