The scramble is on for customer gifts. How do you thank your customers for yet another great year while truly standing out from the array of gifts they may receive from other vendors?
While there are standard holiday go-tos for customer gifts, why not try a new, thoughtful way to show customers appreciation this holiday season? The following customer gift ideas are highly customizable—and can help you fulfill your thank you list this season.
Custom Culture Experiences
No matter where you do business, there's likely a cultural epicenter close by. It might mean a city's aquarium or renowned art museum. Why not be the purveyor of a local getaway this holiday season by giving the gift of culture? Reach out to the group sales office at any cultural venue and explore the possibility of:
- Ticket bundles: These can be packs of five to 100+ day passes to help your customers and their employees spend a day outside the office with their friends and family.
- Day bundles: For a more elaborate gift, ask about customizing a day-long experience including admission, a meal and snack, and a specialty gift item from the gift shop—even admittance to one of the exclusive exhibits that might currently be in-residence.
- Private tours: Most cultural centers have liaisons or docents that are trained to guide special guests around their facilities. Ask about guided, private experiences and how you can give the gift of a personal approach to culture.
Your business likely has a charitable giving plan, or at least organizations it supports throughout the year. At year's end, why not make a gift to one or multiple organizations with a percentage of profits? A beautiful, custom holiday card with a handcrafted note about how your customers made giving back possible is nothing to shrug at. It's not a physical gift per se, but it shows your customers how their business has empowered your business to give beyond your walls and truly make an impact.
In your card, be sure to explain why you chose the organizations, how the gift will have an impact and, if applicable, how many people will be affected by your company's gift that your customers made possible.
Most people rely on technology for their personal and professional lives. So why not give your customers a gift they're likely to use? Have a look at this list of high-value, moderate-cost customer gifts for your clients and their tech needs:
Find your lost items: Bluetooth tags can be placed on everything from keys to phones and other things your client can't live without. An accompanying mobile app can help clients find misplaced items in a jiffy. Try Tile or Pixie.
I hope these customer gifts ideas have gotten your creative giving wheels spinning. Our final idea? Bring this list into a small group meeting and use it to inspire new ideas. You can start in your own backyard for local customers and think big for customers far and away. You don't have to print your company name on something to make it meaningful. Happy giving!
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