Customer review site Yelp recently analyzed its 75 major markets in the United States to find the cities with the largest concentration of highly-rated local businesses. It then compiled a list of the “top 20 cities to shop local for the holidays.”
The top three cities? Portland, Oregon; Lawrence, Kansas; and St. Petersburg, Florida. (Asheville, North Carolina and Santa Cruz, California rounded out the top 5.)
According to a Yelp news release, the point of the survey was to remind shoppers of the importance of shopping locally this holiday season and supporting businesses that do a good job of serving their communities:
Find a local brewery that bottles craft beer that’s super hot with locals in the know, or a dairy that produces to-die-for cheeses you can only find locally. Whether your recipient lives around the corner or is from out-of-town, they’ll appreciate a carefully selected, locally-made gift that gets them a ticket straight to the cool kids club!
Portland, Oregon was the only U.S. city to receive a perfect score in the Yelp analysis. Local business groups in Portland were pleased to be recognized for their longtime effort in building a strong local business community.
“I think it just shows that people in Portland know that if they don’t support our local businesses, we’ll end up looking like Anytown USA, with no sense of identity,” Debra Tenenbaum, a board member of Portland Buy Local, told the Portland Press Herald.
The new survey comes just a couple weeks after Yelp released a survey it did with Nielsen showing that eight out of 10 consumers plan to shop at local businesses this holiday season. About half of those surveyed said they plan to spend more than $100 at a local business, while 44 percent said they planned to start shopping before Thanksgiving.
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