As mainstream awareness grows for the slow movement supporting good, clean, fair food, thanks to advocates like Alice Waters and author Fritz Haeg (who proposed replacing the American lawn with edible landscapes), more people are feeling the ‘beet’ to grow their own food. And here in California, this means more innovative sustainable urban gardening operations are sprouting up to help them out.
In Los Angeles, Heartbeet Gardening designs and installs organic vegetable gardens for homes, schools, and communities. They also offer weekly baskets of freshly grown veggies from their own garden. Another great LA resource is the Green Beacon Foundation, which offers occasional gardening workshops and other green living programs. In Napa, Your Edible Garden will come out to your house, assess your site, help you pick your seeds, and even come out occasionally for maintenance to help interested people get started with growing their own food. Farther south in San Juan Capistrano, the recently opened Ecology Center offers all sorts of family-friendly programming, including classes, events, and seminars.
The business of gardening seems to be taking root and growing, at least in California, and as more people need help honing their green thumbs and producing their own food, the opportunity is there for anyone with green thumbs and a good business model.