Each week, OPEN Forum's editors round up the most compelling entrepreneurial news and advice from our contributors and others. Here are this week’s highlights.
Follow these guidelines to create an offer that will promote your business effectively.Plus:
A report by National Labor Review Board's shows the many minefields businesses can encounter
when they try to control employees online.
They don't fear criticism, nor do they seek out fame. Here's what else distinguishes the best from the rest. Plus:
A serial entrepreneur shares his best tips
for running a successful business.
An IPO is every startup's dream, but with crowdfunding and new legislation on the horizon, it might be better to focus on your business. Plus:
To attract innovators
and entrepreneurs, it helps to have great schools, convenient transport hubs and a business-friendly city hall.
TJ McCue takes a look behind the numbers of Google Analytics. Plus:
Marketing guru Seth Godin explains
why it's essential nowadays to stand out in the crowd and shows exactly how to do it.
Unprofessional behavior could lose you business. Here are 15 basic etiquette rules you should be following. Plus:
Brevity alone won't win you the deal; when you get the chance to make your spiel, be sure your proposal hits on these three key notes
Big retailers are already ramping up for the holiday shopping season. Here's what you can do to stay ahead of the big box. Plus:
YouTube is a great, inexpensive marketing option for small businesses. Here's how to make it a part
of your customer service strategy.
Give your workers the same tax advantages that many employees of big corporations enjoy. Plus:
Don't risk everything because of bad—or even not-so-great—credit. Here's why
you need to keep your finances in good standing.