When first launched back in 2007, OPEN Forum was created with a single goal in mind – to help small business owners. Initially, it was designed to offer an online networking opportunity similar to those we had seen at so many in-person events and trade shows. We knew from our customers that networking helped them get answers, develop partnerships, and find customers. So we wanted to build more of those opportunities for them in a digital setting.
Since then, we’ve continued to evolve OPEN Forum, looking to your ideas, needs, and feedback for inspiration. And this recent re-launch is no exception. I’m sure you’ll notice a number of changes, a few of which I’ll highlight here, each of which is the product of suggestions and careful consideration:
- The new home page, article, and video page designs. These changes provide more visibility into the breadth of information and resources available on OPEN Forum, as well as an easy means for quickly seeing what’s new and most popular on the site. This should help make OPENForum.com a resource you can go to daily for new tips and insights from experts and other business owners.
- Content recommendations have been added throughout the site. Whether you are on an article page or watching a video you can easily find related links, what is most popular, and featured information on OPEN Forum.
- Facebook & Twitter commenting. You can still add comments using your OPEN Forum or LinkedIn profiles, but you can now also use your Twitter and/or Facebook credentials. We’ve streamlined commenting, making it easier to participate in the community.
These are just some of the changes, and there are more to come – which is where we’d like your help. We want to hear what you think of these recent changes, but also about what more we can do to make OPEN Forum even better and easier to use. You can add your comments below.
We’ve always considered OPEN Forum to be a platform to help business owners build connections and do more business, so your suggestions are essential to how we continue to evolve and enhance the site.