Inside The Guide

Looking to align your employees with a consistent long-term vision? Jon Gordon uses principles that bring success on the playing field to teach businesses how to help build a culture for sustained success.

• Focus on the Root, Not the Fruit

  If you ignore the principles that enable you to deliver results, your business may struggle to reach the goals you’ve set.

• Stay Humble and Hungry

  Don’t fall prey to the idea that you know it all. See everyone, including your competition, as teachers.

• Practice “Love Tough”

  Find unique ways to show your employees that you care so that they are motivated to try harder for the team.