Learn how to attract customers and keep them coming back - from someone who has spent more than two decades helping companies do just that.
How five key attributes - Depth, Intelligence, Completeness, Empowerment and Elegance - are embodied in great products and services.
How a mantra is different from a mission, and why you should have one for your business.
When to invite in customers and how to create a "virtuous cycle" that brings in even more.
Currently the chief evangelist of Canva, Guy Kawasaki has been helping companies get more customers for over two decades. He is the author of 13 books, including The Art of Social Media, The Art of the Start and Enchantment.