American Express (American Express International Inc. Hong Kong Branch), is committed to protecting your privacy. Our global set of Data Protection and Privacy Principles outline our commitment to the privacy of all our customers.
This Online Privacy Statement outlines what information we collect online, why we collect it, and how we access, use, disclose, and protect it. This includes information we collect online through:
Keep in mind, this statement doesn’t apply to online services operated by American Express that provide and maintain their own online privacy statements.
Our websites and apps are not intended for use by children under 18 years of age. We don’t knowingly collect information online from – or market online to – children under 18 years of age.
Here’s something to keep in mind
We may provide you with more details about how we use your information, depending on the product or service you use. In this case, we’ll provide additional Terms & Conditions, privacy statements, or notices.
If you are a customer of American Express International, Inc., Hong Kong Branch, please also refer to our Notice to Customers relating to the Personal Data (Privacy) Ordinance (the "Notice"). The Notice explains how we will handle your personal information, and covers both online and other information. It sets out the purposes for which your personal information will be used, to whom your personal information may be disclosed, summarizes your rights under the Personal Data (Privacy) Ordinance (Cap. 486 of the Laws of Hong Kong) (including your right to opt-out from the use of your personal information for direct marketing purposes) and gives details of an American Express officer to contact about your personal information. Your personal information is important. You should read the Notice carefully to ensure you understand how we will use your personal information and your rights. You should also read the declarations contained in the application form before applying for an American Express Card, if you do not want to receive direct marketing, make the appropriate selection(s) to opt-out.
Third-party services – such as social media sites – have additional terms that explain how they handle your information. Please take a moment to review the terms of any other online services you use, to ensure your security.
What’s in this statement?
A. Information We Collect
B. Use of Information
C. Disclosure of Information
D. Aggregated and Anonymized Information
F. Your Rights
G. Your Choices
H. Contacting Us
I. Changes to This Statement
A. INFORMATION WE COLLECT
The type of information we collect depends on the product or service you use. In some cases, you provide us with this information directly. You disclose information such as your name, date of birth, address, phone number, and email when you:
If you apply for an American Express Card online, we may collect more detailed personal information such as:
We’ll only collect personal information for legitimate business purposes.
Cookies and Similar Technologies
We also collect information through Cookies and Similar Technologies when you use our online services or access content online.
A cookie is a small data file that a website transfers to your computer. Similar technologies include clear GIFs, web beacons, and pixel tags, which tend to be transparent images on websites. Our Cookies and Similar Technologies collect information about your device, operating system, and web browser. They also collect information about your use of the device.
Cookies and Similar Technologies collects information that includes:
Other Sources of Information
We may collect your information from other sources in accordance with product or service-specific privacy notices we’ll send you. For example, in accordance with the Notice, we may collect information from your Card transactions, publicly available records and databases, or third-party sources, such as credit bureaus. We may combine this other information with the information we collect under this statement.
B. USE OF INFORMATION
We use information about you in a number of ways. We’ll use it to:
We advertise through our websites and apps, as well as third-party platforms. We may use your information to serve your devices marketing content or ads across tailored to your interests and general geographic location.
Here are some ways this works:
C. DISCLOSURE OF INFORMATION
We may disclose information about you when necessary. We could disclose information to:
D. AGGREGATED AND ANONYMIZED INFORMATION
We sometimes process information so that it no longer identifies any individual. This is referred to as aggregated and anonymized information. We use aggregated and anonymized information to:
We use administrative, organizational, technical, and physical security measures to protect the confidentiality, integrity, and availability of your personal information. Here’s what you should know:
F. YOUR RIGHTS
You have the right to access, update, and change or correct your personal information in certain instances. They include:
If you would like to exercise any of your rights or if you have questions about how we process information about you, please feel free to get in touch, at the details below.
G. YOUR CHOICES
You have the power to make choices about how American Express uses your information for marketing and advertising purposes. We work with a range of advertising partners including ad networks, ad servers, and social media platforms to serve you our ads online. Your choices may vary, depending on whether we’re serving you ads through websites, email, apps, or social media.
Keep in mind, even if you opt out of direct marketing, we’ll still communicate with you in order to service your account, fulfill your requests, or administer a promotion or program you’ve opted to be part of.
You can also make choices about how we communicate with you. To update your communication preferences, you can:
H. CONTACTING US
If you have any questions about this statement, feel free to get in touch at the number on the back of your Card or write to the Data Protection Officer at the following address:
The Data Protection Officer
American Express International Inc. Hong Kong Branch
18/F, 12 Taikoo Wan Road, Hong Kong
You can update your personal information by logging into your account online or in your Amex® App anytime. We’re here for you 24/7.
I. CHANGES TO THIS STATEMENT
We may change this statement when necessary. Depending what we change, we may let you know in advance. Whenever we make any changes, we’ll update the “Effective Date” at the top of this page. Any changes to this statement will become effective immediately when posted. When you continue to use our products and services following an update, it will indicate that you accept the revised statement.