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Whether you fill your highstreet with the smell of freshly ground coffee or bring your community together with beautiful bouquets, Shop Small is our way of saying thank you to small businesses like yours that make a big difference to communities across the country.

Now in our seventh year of Small Business Saturday, we're encouraging our Cardmembers to love where they live and shout-out their favourite small business by sharing them on their social channels.


Get involved - inspire your customers to share their love for they live by displaying Shop Small American Express signage across your small business.




Encourage Cardmembers to Love Local.


Between 7 December and 22 December 2019 we'll be sending our Cardmembers through your doors, so make sure you're doing all you can to let them know they're welcome. 


Our Cardmembers will recieve £5 back when they spend £10 or more once at your business, all at no cost to you*.
Use the button below to find out more.

Spend £10 get £5 back

Explore benefits of the Shop Small map.


Keep your details up to date so our Cardmembers can easily find you on our interactive map.


Use the button below to check and update your business details on the map.


The map is best viewed in Google Chrome.

Help our Cardmembers find you easily.


We've posted out Shop Small stickers for you to put up in-store and promote that you are a part of the Shop Small campaign.


If you haven’t received this, you can order one below.
Make sure you deck your store out with Shop Small signage to let our Cardmembers know they’re welcome.


Contact us below to claim your complimentary window stickers: shopsmalluk@aexp.com

Shop Small Window Sticker

Do you Love Shop Small?


Help us improve Shop Small for you by letting us know what you love and what you think could use a little more help.


Use the button below to fill in the form. Please note testimonials will be used in marketing communications and on the website. All testimonials will be screened beforehand.


The link is best viewed in Google Chrome.

Don't Do Business Without It

Explore the benefits of American Express for your Small Business.

Refer a fellow Business owner


Successfully referring fellow business owners is an easy way to earn bonus rewards.

Become a Business Cardmember


American Express offers a range of Business Cards with a choice of benefits and rewards.

Start accepting today


Don't take American Express? Apply now to accept our Cards.

Get the word out


Don't forget to share experiences with customers and use #ShopSmalIUK to spread the word on social and get more Cardmembers through your doors.

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*Offer only available to UK issued American Express and network Cards with the exclusion of Lloyds Bank. Corporate and prepaid Cards do not qualify. Offer only applies to spend on saved Cards between 7 and 22 December 2019. £5 statement credit redeemable once per saved Card per participating small business, valid up to 10 times.

Excludes online transactions and offer valid for in-store purchases only.  Statement credits are issued within eight weeks of the qualifying spend.
For full Offer Terms and more details about statement credits click here.

Copyright© 2019 American Express Company. American Express Services Europe Limited has its registered office at Belgrave House, 76 Buckingham Palace Road, SW1W 9AX, United Kingdom. It is registered in England and Wales with Company Number 1833139 and is authorised and regulated by the Financial Conduct Authority.