ABOUT


 

SMALL BUSINESSES ARE THE

HEARTBEAT OF OUR COMMUNITIES
They're the corner stores that create jobs. The hardware stores that help build our economy.
And the mom and pop shops whose very presence makes a neighborhood, your neighborhood.
 
THE HISTORY OF SHOP SMALL®
See how one small day has grown into a movement that millions of individuals, businesses, and communities
have embraced nationwide—and continue to support each and every day.
See history of Shop Small See history of Shop Small
Sources:
  1. (1) Based on the number of "Likes" on facebook.com/shopsmall from 11/4/10–11/28/10 (Facebook Insights Total Likes)
  2. (2) www.govtrack.us/congress/bills/112/sres320/text
  3. (3) A Redshift Research study on Small Business Saturday asked: Are you aware of Small Business Saturday? 67% of 800 respondents replied yes. From the second installment of the Small Business Saturday Consumer Insights Survey by the National Federation of Independent Business (NFIB) and American Express (November 26, 2012).
  4. (4) A Redshift Research study on Small Business Saturday asked 800 people: How much did you spend at small independently owned retailers, including restaurants, on Nov. 24? A sample size of 671, responding between Nov. 24 and Nov. 25, self reported a median spend of $75, which was extrapolated to the U.S. population aged 18 and older who would have been aware of (67%) and shopped (47%) on Small Business Saturday. From the second installment of the Small Business Saturday Consumer Insights Survey by the National Federation of Independent Business (NFIB) and American Express (November 26, 2012).
2013 Small Business Saturday Premier Partners
Get to know the partners that are dedicated to supporting small businesses all year long


SEE THE DIFFERENCE YOU CAN MAKE
WHEN YOU SHOP SMALL IN YOUR NEIGHBORHOOD
Small Business Saturday Small Business Saturday

Small Business Saturday Nov 30: Coffee and Community
Small Business Saturday is a day dedicated to supporting small businesses across the country.
Founded by American Express in 2010, this day is celebrated every year on the Saturday after Thanksgiving.
In 2013, Small Business Saturday was on November 30th.