More marketing for your business. 

More ways to connect your business to customers.


Experience these insider benefits when you welcome American Express

Get promoted


American Express recommends businesses like yours

Learn More Below >

Get amplified


Shop Small® champions small

businesses year-round

Learn More Below >

Get connected


Maximize customer relationships


Learn More Below > 

Get supported


American Express drives Card

Members to businesses

Learn More Below >



Get promoted


American Express recommends businesses like yours to Card Members–for free. In 2020, nearly 17 million Card Members received personalized suggestions of places to visit in emails, on their online accounts, and on the American Express® Map.1


Simply ensure your business information is up to date and we’ll do the rest.


Get amplified


American Express founded Small Business Saturday® to help support small businesses and our communities across the country. But the support doesn't stop there. We have your back all year round by supporting businesses like yours through amplified nationwide campaigns, Card Member offers, and free marketing materials.


Find out how Shop Small can mean big business for you.

shop small

We support your business in big ways

$200 million

spent on initiatives by American Express to support small businesses around the globe in 2020.

$120 billion 

estimated total spent by customers at

small businesses across all 10 Small Business Saturdays combined. 2

woman using laptop


Get connected


Find discounts on services to help your business connect with customers. Explore savings on curated services to help you with marketing, operations, and more to help you get in front of customers.


Check out offers available for your business in the Business Savings Suite.


Get supported


American Express invests in programs that incentivize Card Members to spend with businesses like yours. From offering premium Card benefits, to funding statement credits, we make your business a priority.


All you have to do is welcome the Card and we help to encourage customers to spend at businesses like yours.


shop small

More ways to connect with customers


Get free signage, supplies and

digital assets 


Welcome customers by showing them that they

can pay with their preferred payment option.

Find payment logos for your site, storefront decals,

open/close signs, and more.


Get free tips on social media to

help maximize your connections 


With social media you can create

connections, learn what customers are

interested in, promote your business

to customers and more.

Not yet welcoming American Express Cards?


Find out why more businesses are giving customers the choice to pay with their preferred payment option.


More resources to fuel your growth

Your benefits of welcoming American Express


Business Solutions >

Access savings to

help support your business


Amex Offers for Merchants >


Webinars, articles, and more to help your business adapt


Business Class for

Merchants >


Tools to help make payments simple, smart, and secure.


Payments Solutions >





1. Based on Amex recommendations made throughout 2020. Amex cannot guarantee your business will appear in a search on American Express Maps. Merchants are displayed via the American Express Maps,, and email.


2. This spend statistic is an aggregate of the average spend as reported by consumers in surveys commissioned by American Express reporting spend habits on Small Business Saturday of consumers who were aware of the day. It does not reflect actual receipts or sales.