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See How Your Business Can Join the Shop Small®  Movement

Be a part of the movement that brings communities together in support of their favorite small businesses. American Express is proud to back this effort all year long.





There Are So Many Ways to Help Your Business Shine All Year Long

From customizable marketing materials to advice from other small business owners, we have resources to help you promote your business.





New Shop Small® Materials for Social Distancing


Use these social posts, in-store signage and more to keep customers informed about how you’re navigating this time. 



Materials can only be downloaded from your laptop or desktop.





Get Your Business Ready for the Future

Find out how you can stay ahead of the curve and get ready for upcoming trends with insight-driven tips from experts in the know.




New Shop Small Materials for Cafés, Coffee Shops, and More


Encourage customers to dine, snack, or sip with marketing materials including an email template and social posts. Plus, get tips for how to put these materials to use for your small business all year long. 


Materials can only be downloaded from your laptop or desktop.






Create Custom Marketing Materials with the Shop Small Studio



In less than two minutes, you can create custom posters, social posts, and more, compliments of American Express. Ready to put your business in the spotlight today and every day? 



Make a Splash with Signage


 Let potential customers know that you accept American Express with FREE signage, decals, digital materials, and more.



Get Tips and Tricks from

Entrepreneurs Like You


Looking for a little advice or inspiration to help future-proof your business? You got it. See what small business owners like you have to say.


Card Member Favorite


The 2019 Card Member Favorites are here. See what it takes to earn this special distinction.










What are Card Member Favorites?


They are exceptional businesses that Card Members can’t live without. We tally up the places that Card Members value and visit the most and designate them as Card Member Favorites. It’s a way to recognize and thank these local spots and help Card Members discover more places to shop, eat, and enjoy.





What does it mean for my business?


Card Member Favorite status means extra support from American Express that helps promote your business to Card Members.




1RIPL TERMS: By participating in this promotional offer of an extended free trial of Ripl Pro (“Trial”), you agree to be bound by the Ripl Terms of Use and the terms set forth here (“American Express Trial Terms”), provided that in the event of a conflict, the American Express Trial Terms shall govern. The Trial can only be redeemed by American Express® Card-accepting merchants between October 1, 2019 and December 31, 2019 through the following website: The Trial period will last for four (4) months from the date you sign up for the Trial. The exact dates of your specific Trial period will be sent to you in a confirmation email following your enrollment in the Trial. At the end of your four-month Trial period, you will be auto-billed (at $14.99 per month) and automatically convert to a paid Ripl Pro subscription, unless you cancel your account prior to the expiration of your Trial period by following the “Cancel Subscription” link in your Ripl account. After the Trial period, Ripl Pro pricing is subject to change by Ripl in accordance with the Ripl Terms of Use. Limit 1 Ripl Pro Trial promotional offer redemption per merchant. American Express® Card-accepting merchants who are currently paying Ripl Pro subscribers in good standing may contact Ripl Customer Support for additional special instructions required to take advantage of this promotional Trial offer. Offer is non-transferable.