3 Tips For Restaurant Owners On Small Business Saturday | American Express
Andrew Steinthal & Chris Stang, the entrepreneurs behind The Infatuation, (@infatuation), share tips for how restaurant owners can get in the action on Small Business Saturday®. "Not every restaurant can afford to have a large marketing push behind them…" says Andrew, but these tips and the Shop Small Studio can help you "be part of a larger campaign."
- Focus on getting in the middle of the action on Small Business Saturday® — whether that means encouraging your customers to Shop Small® with you on the day, or even hosting an event at your business.
- Put your best foot forward. Highlight what your business is known for or create a custom dish for your menu, that’s exclusive for the day.
- Use your social media channels to help drive people into your business on Small Business Saturday. You can visit the Shop Small Studio to create cover photos, video posts, and more, all customized for your business, compliments of American Express.
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