Rally Your Community

Join Neighborhood Champions in bringing
small businesses and shoppers together
The 2019 Neighborhood Champion application period has ended, but you can still back small businesses
in your community by attending local events and shopping small on Small Business Saturday. Here's how
Neighborhood Champions are rallying communities to Shop Small on Nov 30 and throughout the year:
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Championing the Cause
Spreading the word about the importance of
shopping small on Small Business Saturday
and all year long.
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Organizing a Community Event
Bringing their communities and local businesses
together by hosting events in celebration of
Small Business Saturday, Nov 30.
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Rallying Small Businesses
Reaching out to small businesses in their area
and encouraging them to participate in events.
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Distributing Shop Small® Merchandise
Getting everyone buzzing about the big day
by handing out Shop Small tote bags and
more, compliments of American Express,
while supplies last.
Want to get involved?

Find local Neighborhood Champions and see how Small Business Saturday
is being celebrated in your community.

Plan an event

Hosting a local event is a great way for Neighborhood Champions to get the whole
community out to Shop Small on the 10th annual Small Business Saturday. These materials
can help you get started:
Event Planning Checklist
Stay on track with your plans and start
crossing off those to-dos.
Action Plan
Need a breakdown of milestones leading up
to the big day? Get it here.

Get Your Business Involved

Promote your business
and the movement
Help attract customers on Small Business Saturday and
show off your Shop Small pride with downloadable posters,
social posts, and an email template you can customize.
These materials are free, easy to create, and available now in
the Shop Small Studio, compliments of American Express.


Help communities
thrive — one purchase
at a time
There's no better time to Shop Small than on the 10th
annual Small Business Saturday, Nov 30. And since over
1.6 million more places in the U.S. started accepting
American Express® Cards in 2018, there are more places
than ever to do it. Check out the American Express Shop
Small Map to find local small businesses where you can
use your Card and support your local community.
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