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Enjoy the 12,000-acre outdoor adventure playground with activities authentic to the region, like a moonshine tasting or live Blue Grass music.
Rooms include bathrooms with imported European glass mosaic tile and wood trim, while suites feature separate living and dining areas. Two-story cottages can feature large private balconies or private putting greens. Tree Houses feature views of the Kibler Valley and North Carolina.
Elements features a menu that celebrates the abundance of the Virginia Highlands and uses local, organic, and sustainable ingredients. The 19th Pub features casual, hearty pub fare. Enjoy a casual Southern–style dinner at Stables Saloon.
The Spa at Primland offers a range of treatments, including Native American healing rituals and European spa therapies. The Native Embrace Blue Corn and Honey Body Scrub employs a scrub made of blue corn and local honey that leaves skin smooth, and ends with a full body massage.
Go golfing at The Highland Course at Primland that offers amazing mountain views or shoot sporting clays. Explore the historic Mabry Mill. Take a drive on the Blue Ridge Parkway and see mountains and farmland.
2000 Busted Rock Road. Meadows of Dan, Virginia 24120 United States
Piedmont Triad International Airport.
Fine Hotels + Resorts
Valid only for new Fine Hotels + Resorts bookings made through Platinum Travel service, Business Platinum Travel service, Centurion® Travel service, any American Express Travel office or American Express Travel Online. Payment must be made in full with an American Express Card in the Platinum Cardmember's or Centurion Cardmember's name. Available for Platinum Charge Cardmembers and Centurion Cardmembers only and excludes Platinum Credit Cardmembers who are not also Platinum Charge Cardmembers. Cardmember must travel on itinerary booked to be eligible for benefits described. Noon check-in and room upgrade are based on availability and are provided at check-in. Breakfast amenity varies by property, but will be, at a minimum, a continental breakfast. Complimentary In-Room Wi Fi is provided. In the case where a Property includes cost of Wi Fi in a mandatory resort fee, the Cardmember will receive a daily credit from the Property in the standard amount that the Property charges for Wi Fi. The credit will be issued on the Cardmember's final statement upon check-out. Benefit restrictions vary by Fine Hotels + Resorts property and cannot be redeemed for cash and may not be combined with other offers unless indicated. Advance reservations are recommended for services such as spa, dining or golf in order to take advantage of the Fine Hotels + Resorts special amenity during your stay. Benefits and additional Fine Hotels + Resorts promotions are only applied at checkout and expire at checkout. Limit one benefit package per room, per stay. Three room limit per Cardmember, per stay; back-to-back stays within a 24-hour period at the same property considered one stay. Participating Fine Hotels + Resorts properties and benefits are subject to change.
The Hotel Collection
Valid only for new The Hotel Collection bookings of two or more consecutive nights made online through . Payment must be made in full with an American Express Card in the Preferred Rewards Gold Cardmembers, Preferred Rewards Gold Credit Cardmembers, Platinum Cardmember's or Centurion® Cardmember’s name. Cardmember must travel on itinerary booked to be eligible for benefits described.*The Cardmember will receive the credit as a deduction from the final bill when checking out of the hotel; they receive $1 for each eligible dollar spent up to $100 USD. Eligible charges exclude charges for taxes, gratuities, fees and cost of the room. Additional exclusions based on specific hotel restrictions may also apply (including without limitation purchases within the hotels that are unaffiliated and/or owned by third parties) –see hotel front desk for details. Credit must be used in conjunction with initial stay and cannot be carried over to another stay, is not redeemable for cash and expires at check-out. Credit is non-exchangeable and non-refundable and is applied in USD or equivalent in local currency based on exchange rate on day of arrival.
**A one category room upgrade is based on availability and eligibility at check-in to the hotel.Limit one credit per room, per stay. Three-room limit per Cardmember per stay; back-to-back stays within a 24-hour period at the same property considered one stay. Participating providers and benefits subject to change.
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