Explore Kobe

Explore Kobe

A Journey of Discovery and Rewards

BE KOBE


Promotion
Details

Spend JPY5,000 or more to get
an original folding Fan
Spend JPY5,000 or more to get an original folding Fan

Offer Period

July 20, 2025 to December 30, 2025

Promotion

Original gift (folding fan) with a purchase* by Amex Card over JPY 5,000 or more at any store in Kobe City.

*A single transaction of 5,000 yen or more is required.

Eligible cards

American Express Cards issued outside of Japan.

Redemption location

 Kobe Tourist Information Center

  • Address: South side of JR Sannomiya Station East Exit 8-chome, Chuo-ku, Kobe, 651-0096
  • Opening Hours: 9am - 6pm
  • Access: 1-minute walk from JR Sannomiya Station

 Shin-Kobe Station Tourist Information Center

  • Address: 1-3-1 Kano-cho, Chuo-ku, Kobe, 650-0001
  • Opening Hours: 9am - 5pm
  • Access: Inside JR Shin-Kobe Station, in front of the ticket gate

 Arima Onsen Tourist Information Office

  • Address:790-3 Arima-cho, Kita-ku, Kobe, 651-1401
  • Opening Hours:9:30am - 5pm
  • Access:4-minute walk from Arima Onsen Station

How to redeem the offer

To receive your gift, please present the following at any one of the redemption locations above:

  1. A receipt or proof of purchase showing payment with an eligible American Express card
  2. The customer copy of your credit card sales slip
    (please note this is separate from your receipt or proof of purchase)
  3. A valid photo ID (such as your passport)

Offer Period

July 20, 2025 to December 30, 2025

Promotion

Original gift (folding fan) with a purchase* by Amex Card over JPY 5,000 or more at any store in Kobe City.

*A single transaction of 5,000 yen or more is required.

Eligible cards

American Express Cards issued outside of Japan.

Redemption location

 Kobe Tourist Information Center

  • Address: South side of JR Sannomiya Station East Exit 8-chome, Chuo-ku, Kobe, 651-0096
  • Opening Hours: 9am - 6pm
  • Access: 1-minute walk from JR Sannomiya Station
     

 Shin-Kobe Station Tourist Information Center

  • Address: 1-3-1 Kano-cho, Chuo-ku, Kobe, 650-0001
  • Opening Hours: 9am - 5pm
  • Access: Inside JR Shin-Kobe Station, in front of the ticket gate

 Arima Onsen Tourist Information Office

  • Address: 790-3 Arima-cho, Kita-ku, Kobe, 651-1401
  • Opening Hours: 9:30am - 5pm
  • Access: 4-minute walk from Arima Onsen Station

How to redeem the offer

To receive your gift, please present the following at any one of the redemption locations above:

  1. A receipt or proof of purchase showing payment with an eligible American Express card
  2. The customer copy of your credit card sales slip
    (please note this is separate from your receipt or proof of purchase)
  3. A valid photo ID (such as your passport)

HAKUTSURU Sake Brewery Museum and
Nadagogo Sake Brewery Only

Spend another JPY2,000 or more to get an original
Wooden sake cup
Spend another JPY2,000 or more to get an original Wooden sake cup

*Total of JPY7,000 or more on a single transaction.
*Above Terms & Conditions apply.
*You can redeem the gift at the time of your purchase.

*Total of JPY7,000 or more on a single transaction.

*Above Terms & Conditions apply.

*You can redeem the gift at the time of your purchase.



Recommended
Area

Arima Onsen

 

 
 

 

 

 

Open in Google Maps

 

    |     Official Website

Tucked into the mountains just outside Kobe’s city center, Arima Onsen is one of Japan’s oldest and most revered hot spring resorts, with a history stretching over a thousand years. The town exudes a timeless charm - narrow lanes lined with wooden inns, traditional sweet shops, and artisan boutiques offer a glimpse into old Japan. The therapeutic waters, known as “kinsen” (gold) and “ginsen” (silver), are celebrated for their healing properties. In summer, Arima takes on a festive spirit: the riverside transforms into the Arima Ryofu Kawazashiki beer garden, and the lively Arima Summer Festival adds bon-odori dances and festive stalls, offering a vibrant contrast to the town’s usual tranquility.

■Address
Arima-cho Kita-ku Kobe, 651-1401
 

■Access

  • From KIX (Kansai International Airport): Limousine + Bus 90 min -
  • From Osaka: Bus 60 min -
  • From Kyoto: Shinkansen + Trains 60 min -
  • From Himeji: Shinkansen + Trains 60 min -

For more details, click here.

Nada

 

 
 

 

6 MINUTES WALK

As one of Japan’s premier sake-producing regions, the Nada area offers a compelling journey into Japan’s sake storyー steeped in flavor, tradition, and hospitality.

 map

・Nadagogo Sakedokoro

 

 

Open in Google Maps

 

    |     

Official Website

 

The famed “Nada Gogo” district-comprising five brewery-rich neighborhoods-benefits from ideal natural conditions: mineral-rich water, quality rice, and a cool coastal climate. A walk through the district reveals a mix of historic charm and modern craftsmanship, with many breweries offering tastings, guided tours, and limited-edition brews available only on site. It’s an experience that invites you to discover not only the depth of sake itself, but also the pride and passion of its brewers.

■Address
3-11-2 Mikage Honmachi, Higashinada-ku, Kobe, 658-0046
 

■Opening Hours
Fri/Sat: 12pm - 9pm
Sun/Holidays: 12pm - 8pm
 

■Access

  • 7-minute walk from Hanshin Mikage Station
  • 19-minute walk from JR Sumiyoshi Station

・HAKUTSURU Sake Brewery Museum

The HAKUTSURU Sake Brewery Museum offers a remarkable window into Japan’s rich sake-making traditions. Housed in a former brewhouse, actively used until the mid-Showa era and meticulously preserved in its original state, the museum presents an immersive journey through every stage of the brewing process. Full-scale exhibits featuring life-sized figures and authentic tools vividly bring centuries-old craftsmanship to life. More than just a museum, it stands as a living tribute to the spirit of Japanese sake, dedicated to sharing the depth and soul of this cultural heritage. Whether you're a connoisseur or a curious traveler, the experience promises both insight and inspiration.

■Address
4-5-5, Sumiyoshiminami-machi Higashinada-ku, Kobe 658-0041
 

■Opening Hours
9:30am - 4:30pm (Visitors will not be allowed in after 4pm.)
 

■Closed

  • Summer Holidays: From August 11, 2025 to August 15
  • New Year Holidays: From December 28, 2025 to January 4, 2026

■Access

  • 5-minute walk from Hanshin Sumiyoshi Station
  • 15-minute walk from JR Sumiyoshi Station

Kobe Shopping Arcades

 

 
 

 

At the heart of Kobe’s urban energy lie the bustling districts of Sannomiya and Motomachi, anchored by two of the city’s most iconic shopping streets. Sannomiya Center Gai stretches for 550 meters, lined with trend-setting boutiques and cafés, while Motomachi Shopping Street adds another stretch of elegant arcades, housing over 300 shops. Just steps away, Nankinmachi, Kobe’s vibrant Chinatown, offers a rich cultural contrast-with colorful lanterns, street food stalls, and centuries of Chinese-Japanese exchange. From casual gourmet bites to deep-rooted tradition, this area encapsulates the multifaceted spirit of Kobe in every step.

■Address
1-chome to 3-chome Sannomiya-cho, Chuo-ku, Kobe, 650-0021
 

■Access

  • 2-minute walk from Hankyu Kobe Sannomiya Station
  • 3-minute walk from JR Sannomiya Station

The information provided is for reference only, please check individual service providers website for details.



What is
"BE KOBE"

 BE KOBE

"BE KOBE" is a civic pride message born 20 years after the Great Hanshin-Awaji Earthquake. It embodies the belief that the true charm of Kobe lies in its people. This message has been shared as a symbol of pride in Kobe-a city that embraces those who take on new challenges and cherishes the spirit behind them.

American Express Cards are accepted all over Japan through our partnership with JCB.

All offers are subject to the respective merchant's terms and conditions. Any queries on such offers or its terms and conditions should be directed to the merchant in question.
 
American Express acts solely as a payment provider and is not responsible or liable in the event that such services, activities or benefits are not provided or fulfilled by the service establishment.
Card Members acknowledge that any disputes in relation to the above are to be directed solely to the service establishment providing such services, activities or benefits.
 
The merchants (service establishments) reserve the right to change their terms and conditions at any time without prior notice. All information is correct at the time of publication.