Navigating The Shift To Agentic Commerce
What businesses need to know and do as AI shapes the next era of commerce.
Explore the Playbook
While agentic commerce is quickly evolving, businesses don’t need to navigate the shift all at once. Explore our Playbook for practical guidance on how to be found and recommended by AI, prepare for AI-assisted transactions, build trust, and give customers a reason to choose your business.
Learn what to consider now and what to watch as commerce evolves.
Chapter 1
Agentic Commerce 101:
What Businesses Need to Know
Insights from Research
New findings from the Amex Trendex: Agentic Commerce Edition offer insights into how U.S. consumers and merchants are navigating the evolving agentic commerce landscape.
55%
of U.S. consumers surveyed have used an AI agent for at least one activity across the purchase journey.1
80%
of U.S. merchants surveyed somewhat (43%) or strongly (37%) agree that payment companies and partners will need to play a larger advisory role in agentic commerce for their businesses to be successful.2
88%
of U.S. merchants surveyed expect AI agents to have a moderate (39%) or significant (49%) impact on their business within the next three years.2
Disclosure: Amex Trendex figures are rounded for simplicity and ease of presentation.
More Resources
A Primer for Agentic Commerce
Explore this guide from Stripe to learn about the capabilities businesses may need to prepare for agentic commerce—from discovery through payments.
Agentic Commerce For Retail
In this guide from Stripe, learn more about how retailers can get started with agentic commerce—from tech stack readiness to brand protection.
Research Methodology:
1 The Amex Trendex: Agentic Commerce Edition consumer survey is based on a sample of 2,005 U.S. adults age 18+ who have made an online purchase three or more times in the past 6 months based on self-report. The sample for the study came from an online panel. The anonymous survey was conducted online August 10-14, 2026.
2 The Amex Trendex: Agentic Commerce Edition merchant survey was conducted among a sample of 502 business leaders in the U.S. who have responsibility for making decisions regarding customer payment options or online sales/digital strategy and planning. Respondent companies accept online or mobile payments and are not franchisees. The sample for the study came from an online panel. The anonymous survey was conducted online August 10-18, 2026.