Get even more for your business simply because you accept American Express® Cards

Attract potential customers all year-round with free advertising for your business. Benefits like personalized online banner ads, signage, and a listing on the Shop Small® Map can help you get recommended to potential customers, exclusively for qualifying American Express® Card‐accepting small businesses.

Eligibility restrictions apply, see Terms of Participation for full details.

Interested in accepting American Express® Cards? With OptBlue®, your rate could be lower than you think.

Visit OptBlue.com to learn more.

Ideas and inspiration for your business

Use Small Business Saturday® 101 to help attract more customers all year long with expert advice, how-to-videos, and creative inspiration for your business.


Visit Open Forum for more insights and inspiration to help grow your business.

Important Note: Articles and any other materials available on or through Small Business Saturday 101 do not reflect the opinions or analysis of the American Express Company or any of its affiliates, subsidiaries or divisions. American Express is not responsible for, and does not validate, any information, opinions, assertions or statements expressed in any such materials. Information available on the site does not, and should not be relied upon to, replace the advice of your own professional legal, tax and financial advisors.