About Shop Small
Why we're all for small all year round
You're shopping small and fueling the Shop Small Movement every time you pick up a latte at
the corner coffee shop, buy a new bag at the neighborhood boutique, or catch a show at the
town theater. You're supporting the small businesses that make your community vibrant and
unique. Learn more about the Shop Small Movement, and why American Express is proud to
back small businesses around the world.
Learn More
How to Participate
Your involvement makes a
Whether you're rallying your neighbors as a community organizer,
operating as a small business owner, or supporting your favorite
spots as a shopper, there's a place for you in the Shop Small
Movement. See how you can help your community thrive
all year round.
Get Involved
The Shop Small Studio
Get ideas, advice, and materials to
promote shopping small
Show your Shop Small pride and get the word out about shopping small with these
resources and materials, compliments of American Express.
Customizable and
Ready-Made Materials
Event Resources
All for following the movement

Find us on Instagram @shopsmall to keep up with all the latest news and events. Plus, don't
forget to share all your #ShopSmall moments!