For almost a decade, Piers has steered the business & editorial direction of the daily ideas site PSFK.com so that today it is read by 1.5 million creative professionals. In that time, he has driven thought leadership into the health, retail, marketing and other key sectors with a series of provocative 'Future Of' reports and through the hosting of insightful events where he brings to stage the next generation of change makers. With his team at PSFK Labs, Piers has provided product and marketing strategy advice to the world's leading brands such as American Express, Apple, BMW, NBC, Samsung and Target. In addition, Piers is often called to give his point of view through leading media publications such as BBC, Bloomberg, New York Times, Wall Street Journal.