Pointy CEO Mark Cummins created a technology that promised to disrupt industry giants. But his biggest challenge hasn’t been differentiating his product, it’s been spreading awareness of his technology to the target market.
Published: September 22, 2017
Pointy CEO Mark Cummins created a technology that promised to disrupt industry giants. But his biggest challenge hasn’t been differentiating his product, it’s been spreading awareness of his technology to the target market.