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Shop small with American Express to make a big difference to your local community

Don't live life without it.

American Express understands that we can all achieve more – in life and business – if someone has our back. 

That’s why for many years, American Express has been actively encouraging people to shop small, alongside its role as founder and principal supporter of Small Business Saturday in the UK – now in its seventh year.


For many of us our local high street is more than just bricks and mortar.  It is the place we go to seek out experiences, to gather expertise from local small business owners and to meet our friends.  It is our community.  So, it’s not surprising that when people feel part of, and get involved in their local community, everyone thrives.


From spending in your local shop, to telling friends and family about that new-found neighbourhood gem, it’s easy to show your support.


So next time you’re shopping in and around your neighbourhood, make sure to use your American Express Card.   Packed with ways to get more from your everyday spending, our range of Cards have various loyalty schemes such as Membership Rewards® points (that never expire) which can be used to treat yourself to almost anything, to money back on your everyday purchases or Avios points to help you get closer to your next adventure.


Not only will you be making the everyday more rewarding, but you’ll be making a big difference to your local community at the same time.  


Get inspired with our online map.


The American Express map is full of small shops across the UK, perfect for when you’re looking for some inspiration about where to go when you are out and about.

All the shops featured accept American Express, which means every time you use your Card to shop small, you'll be rewarded on your everday spend but also helping your local small businesses to thrive so that your community does too.


The map is best viewed in Google Chrome.



Find the right Card for you.


Shown below are some of our most popular Cards, you can browse our full range here


Check your eligibility for a Card here